MINI Attempts to Set the Guinness World Record for the Longest Wishlist to Santa Claus

This November, MINI continues its last year’s experience of traveling by car to the House of Santa Claus to Rovaniemi located at the Arctic Circle.

On November 24, six different models of the MINI cars are set on a one-way road trip from Munich, Germany, to Rovaniemi, Finland, to bring Santa Claus Christmas letters written by children and adults from all over the world. However, this year the brand has set an unusual goal: to compete for the Official Guinness World Records attempt by trying to assemble the longest wishlist to Santa Claus.

The journey will cover more than 3000 km and involve delivery of letters from MINI fans across 16 markets: 13 European plus Russia, the USA and Singapore.

Below are some photos from «Mini Goes to Santa Claus» experience by MINI Italia, 2011.

Photo: MINI Italia came to Santa Claus, 2011

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