To celebrate The Queen’s Diamond Jubilee in 2012, the Museum of Brands exhibition ‘Jubilee, Jubilee’ will showcase souvenirs and commemorative products made to mark the royal jubilees of the past. Mementoes of Queen Victoria’s Diamond Jubilee of 1897, George V’s Silver Jubilee of 1935 and Queen Elizabeth II’s Silver Jubilee of 1977 will go on display as well as the newly released keepsakes launched to commemorate this year’s Diamond Jubilee.

A spokesperson from the Museum of Brands says, “With these first Diamond Jubilee souvenirs, there is a sense of reflection back to the 1950s, when afternoon tea and home-baking were everyday occurrences. Of course there are less traditional souvenirs too.  Among this year’s Jubilee novelties are a solar-powered Queen figurine which waves when put in the sun and even temporary tattoos.  What we probably won’t be seeing this year is a Diamond Jubilee cigarette, as launched for Queen Victoria’s Diamond Jubilee.  Just as the monarchy has had to move with the times, so have the royal souvenirs.”

Jubilee, Jubilee runs at the Museum of Brands, Notting Hill until 31st August 2012.

Here are some of the exhibited pieces of design:

Photos: some Jubilee-themed items from the exhibition