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POPSOP’s Choice: Best Supplements for Weight Loss in 2023

Best Supplements for Weight Loss in 2023

When you want to lose weight, it’s tempting to look for help anywhere. If your thoughts turn to […]

Posted on 04/03/202309/02/2023 InnovationsInsightsLifestyleTrends

Carlsberg introduces Beer Beauty line of hair and skin care for men

In time for Father’s Day, the Danish beer company’s R&D centre, Carlsberg Laboratories, has teamed up with the local beauty brand Urtegaarden to create a men care line made of real beer.

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Posted on 06/19/201506/22/2015 Marketing

Dove and Twitter to start the anti-hate #SpeakBeautiful campaign in response to negative beauty tweets

A long-standing advocate for natural non-retouched beauty standards, Dove is launching a new campaign #SpeakBeautiful to educate women […]

Posted on 02/20/2015 MarketingSocial Media

If you can’t shave with Gillette razors, listen how they “play” piano: new ad by Grey NY

A common advertising approach of «conducting experiments» to show off some functional or emotional features of a product has recently been employed by Grey in a new spot for its global client Gillette.

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Posted on 09/04/2014 Advertising

MAC Cosmetics will celebrate Marge Simpson’s style with a make-up range

MAC Cosmetics “collaborates” with one of the most popular female cartoon character, Marge Simpson, on a limited edition cosmetics line. The new make-up range will be released in September as part of ongoing celebratory events dedicated to The Simpsons’ 25th anniversary.

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Posted on 05/13/201405/13/2014 Marketing

Dove employs selfies to raise women’s self confidence

Dove continues to challenge stereotypes about beauty imperfections in the documentary film, Selfie. It depicts school girls and their mothers, who are taking a new, brighter look on their most hated body attributes through selfies, self-portrait photographs taken with the phone camera for social-media use.

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Posted on 01/21/201402/03/2014 Sustainability

Beauty care and hi-tech merge: L’Oreal Paris invents an intelligent vending machine that provides makeup advice

L’Oreal Paris has merged beauty care, digital technology and shopping experience in a unique 2-in-1 intelligent vending machine to appear in NYC metro next Monday, November 4.

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Posted on 10/31/201310/31/2013 Technology

Nivea Soft pots by Giles Deacon become fashion items during London Fashion Week

Two big names in affordable fashion—the Biersdorf-owned skin care brand Nivea and the British fashion designer Giles Deacon—have teamed up for London Fashion Week to make the skin of young females «fashion-ready» with a limited-edition collection of 3 NIVEA Soft pots featuring signature «girly» designer’s illustrations.

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Posted on 09/16/201309/16/2013 DesignMarketing

Make me beautiful: democratisation of cosmetic treatment set to stay fair

A couple of things collided last week that started me noodling: a Met Office warning, and the eventual winner of The Apprentice. First came the news that the UK was experiencing a heatwave. For those of you in sunnier climes, hitting 32 degrees for a couple of days running might not seem a big deal, but here, it’s worthy of a level 3 warning.

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Posted on 08/01/201308/01/2013 Opinion

Unilever and JWT test the strength of human hair on violin bows

For a sampling campaign of the Unilever-owned haircare brand, Silk Cream, JWT Manila and JWT Singapore conducted a surprising experiment known as “Hair Quartet.”

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Posted on 07/25/201307/29/2013 Marketing

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