Some musicians start their career in the underground, and some of them come to the metro in the twilight of their professional lives. This November, both of them will be given a chance to demonstrate their unique talent at a huge international event arranged by Red Bull and attract the biggest audience they might have ever seen in their life. Some of the best so-called buskers, or subway musicians, from all over the world will head to Red Bull Sounderground—the first International Festival of Underground Station Musicians, hosted in the hot and rhythmic city of São Paulo, Brazil.
Red Bull Hungary has released a viral promotional five-part video, which invites viewers to click and find the hidden objects. In the new ad, which is created just for the interactive use, the famous brand of energy drinks features a young lady and her friends, who just can’t do without a good shot of their favorite beverage.
The Red Bull energy drink brand is continuing its sport line with an extremely bold project: it supports Austrian skydiver Felix Baumgartner, who is going to establish a record by falling back down to Earth from 120,000 (~23 miles) feet high. The Red Bull Stratos project was being prepared for three years and now it is the time to make the dream come real.
Red Bull Art of Can is again in quest of creative artists. Its 13-th international exhibition was held on October 8-19, 2009 in Washington, D.C. at Union Station, but now the brand wants more and so is announcing the new event of the line. Those who want to participate should know how to turn used cans into pieces of artwork.