Pepsi has announced it will sponsor the Super Bowl XLVII Halftime Show set for Sunday, February 3, 2013 in New Orleans. It marks the renewal of PepsiCo’s long-term agreement with the National Football League (NFL) last year that includes brands Pepsi, Gatorade, Frito Lay, Quaker and Tropicana.
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In fight with breast cancer, PUMA is asking the question, ‘Who do you wear your pink for?’ and launching the 2012 Project Pink. The basics of the program remain the same as in previous two years: people can nominate their favorite charity, vote for it, buy dedicated PUMA products, and share the project with friends online.
Evian, the brand that doesn’t stop to motivate people to live young and awaken their sense of wonder, and is also the official water at 2012 Wimbledon Tennis tournament, will give fans the chance to win Wimbledon tickets while hunting for a pink tennis ball. The competition will start tomorrow, on June 22 and Evian will give away a pair of VIP tickets every day of the initiative.