Gucci is extending its fashion-forward philanthropy initiative, Chime for Change, through a competition for technology developers. The fashion giant is launching a hackathon called “Chime Hack” in early December where engineers, product designers and project managers will be developing mobile applications to support girls and women globally.

Heineken is driving home beer drinking experience to the new heights of sophistication with the launch of “The Sub,” a draft dispenser that combines functionality and top-notch futuristic look. It is charged with a special 2-litre keg (a so-called torp) of a brew of choice from the company’s lineup—chilled at 2 degrees Celsius and fresh for 15 days.

Google is rolling out a new set of web-based products designed to support the freedom of speech all across the globe by battling online censorship. On October 20-22, 2013, the tech powerhouse is bringing together “hacktivists,” security experts, entrepreneurs, dissidents and other people related to the problem at a summit “Conflict in a Connected World” in New York. 

Mondelēz International, a snacks and confectionary manufacturer, plans to deliver maximum personalization to in-store purchasing experience by 2015. The so-called smart shelves placed in the checkout aisle and near snacks will be equipped with sensors that will be scanning the shoppers’ appearance to determine age and gender in order to deliver the most relevant content about the snacks.

Nike has unveiled groundbreaking changes to its wearable gadget for tracking physical activity, Nike+ FuelBand, as well as re-launched its Nike+ Accelerator program. The updated version of the device, Nike+ FuelBand SE, features an updated software, connectivity through Bluetooth 4.0, along with some new functionality, improved durability and flexibility.