“Would you have a drink with you?” This question has been already answered positively by Hugh Hefner and Julia Stiles in the ongoing Stoli Vodka advertising campaign, which now welcomes a new celebrity coming from the modern tech world. Twitter co-founder Biz Stone became the third person featured in new “Stoli Originals” prints and TV ads, released today, October 19.
The theme of sibling rivalry, which was employed in the summer Stella Artois TV advert, is now explored by Gillette. The male grooming brand has launched a nice campaign featuring two identical brothers, twins George and Dean Georgiades, who can be distinguished only by beard—the first has it and the second is clean shaven. The two men will take part in a series of challenges which will help determine if guys look more attractive with facial hair.
To provide its users with the latest news on what’s going on at New York Fashion Week (September 9-16), Twitter launched a microsite, which aggregates the event-related and industry news from a number of channels including @americanexpress, @BumbleandBumble, @Smashboxartists, @AskBobbiBrown, @WomensWearDaily, @Modelinia, @Bergdorfs and many more as well as images and users’ tweets with #nyfw tag.
Smirnoff India is giving out nice presents on a daily basis. To win an iRocker headphones the entrants of the daily prize draw are to have a Twitter account, be logged in and let their imagination flow. The brand invites them to continue the sentence starting “My Life Is Calling Moment is…” and win their prize.