In an effort to provide consumers with a wider array of tea choices, Tazo Tea is introducing a new line to their portfolio – Tazo Well-Being teas. These three new blends, Tazo Thrive, Tazo Rest and Tazo Focus can inspire serenity, tranquility and clarity through Tazo’s artfully selected ingredients.
“Tea drinkers are loyal to Tazo because of our high quality and delicious tasting products,” said Mike De La Cruz, manager, R&D Hand Crafted Beverages & Tazo Tea. “Thoughtfully crafted to provide everyday balance, we hope Tazo Thrive, Tazo Rest and Tazo Focus offer a sense of well being and the exceptional taste our consumers are seeking.”
Presenting the perfect end to a hectic day, Tazo Rest is a caffeine-free, lulling blend of rose petals, valerian root and citrusy herbs. Tazo Thrive is a formidable blend of green teas and botanicals. Tazo Thrive can evoke balance and overall well being and also naturally includes antioxidants. And Tazo Focus, a cleverly invigorating mix of black tea, roasted yerba maté, orange essence and cocoa peel, awakens the senses.
Beginning February 2010, Tazo Thrive, Tazo Rest and Tazo Focus will be available where consumers buy groceries. Each blend will be available in 16 count boxes at the suggested retail price of $3.99 in the U.S.