Today's article is dedicated to noticable January campaigns related to transport area. What brands do to become conspicuous not only in digital but also in reality.
The company raises funds through in-flight recycling program and invests time and physical efforts of its employees to build affordable homes together with 'Habitat for Humanity.'
Virgin Atlantic launches a new safety video, an animated film, that is more likely to be watched by frequent passengers than previous traditional instructional spots.
KLM is promoting comfort economy seats with a new micro campaign that calls the audience to tell their own stories of comfort.
So far, consumers could pay for their coffee and purchase tech appliances using tweets, and now they can also buy flight tickers via social media platforms.
The 5-minutes entertainment clip illustrates the key rules of onboard culture in the way that would engage just anyone.
Only one “freshly renamed” Klaus-Heidi with a Swedish passport will get a chance to become a Berliner at the company's expense.
The airline company is to reward the contestants for the most ridiculous 30-second clip about smartphone addicts.