popular Consumer Insight
65% of respondents value a modern smartphone over a latest car model, moreover, a half consider that owning a car is not a status symbol any more.
The highly inspirational video epitomizes new Cadillac's philosophy centered around pursuing big dreams.
The agency considers Japan and Western Europe to be the fastest adopters of intelligent self-driving cars, followed by the U.S. and China.
Any global fan of the brand can submit his or her own variant by October 13th.
With this striking art project, the company is hoping to drive awareness of eco credentials of its electric car brand LEAF.
Called a “Double Space for BMW—Precision & Poetry in Motion,” the installation consists of two shining aluminum 15-by-10 m curved sheets hanging under the ceiling of the Raphael Gallery of the V&A Museum.
Land Rover is rolling out an "adventurous" digitally-led marketing effort to promote a new car range Discovery and its first model "Discovery Sport."
Each insta-collage is made of nine Vine videos that are revealed daily through September the 3rd. The effort is to promote MX-5 Roadster model in Canada among 18-to-35-year-old drivers.