AT&T has announced that starting this year it would help consumers reduce their environmental footprints.
Year: 2012
Sprite has launched a new campaign dubbed ‘Uncontainable Game’ in a very Nikeish style, encouraging young consumers to share their dedication to sport. The new marketing effort, which was launched last night during NBA All-Star weekend in the USA, stars legendary basketball players Kobe Bryant and LeBron James along with Andrea Bargnani of Italy, Al Horford of the Dominican Republic, Omri Casspi of Israel and Serge Ibaka of the Republic of Congo, and is considered the largest global campaign Sprite has ever executed since this effort is to be launched across 27 countries. Ad Age reports that “Sprite plans to carry the program into at least 2014.”
Grolsch and CARTILS have revealed the new graphic design for all bottles, cans and other packaging for the iconic Grolsch brand. The design will be introduced into the Dutch market this week. The new packaging will be hitting the store shelves worldwide beginning March. SABMiller teamed up with CARTILS, the well-known international branding and packaging design consultancy, in order to give the brand a more prominent look and feel. The primary focus was on the creation of a consistent worldwide visual identity, which emphasises the brand values as well as increasing the standout factor.
A unique model for furthering the frontiers of science through scientific research using state-of-the-art technology was established today with the launch of the Instruct Hub at www.structuralbiology.eu, thanks to innovative strategy, design and digital innovation work of joint-agencies team of Fairley & Associates, Felt Branding and Hildebrand.