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Author: Popsop Staff

KFC will keeping the Colonel as the brand’s face

In June, KFC announced the search for “a new iconic face for the brand’s Kentucky Grilled Chicken.” While the winner of the “Ultimate Kentucky Grilled Chicken Fan” contest will receive Kentucky Grilled Chicken for life and may participate in KGC marketing efforts, the winner will not appear on the brand’s world-famous bucket.

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Posted on 10 July 200922 November 2009 NewsSocial Media

PepsiCo partners with Microsoft for online campaign

For the first time PepsiCo launches the biggest ever online campaign in cooperation with technology industry leader Microsoft.

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Posted on 8 July 200922 November 2009 NewsSocial Media

ABSOLUT will support Gay Games VIII Cologne 2010

Pernod Ricard Deutschland GmbH, on behalf of ABSOLUT vodka brand and the magazine BLU announced partnership support of Gay Games VIII Cologne 2010 in order to sponsor the Eastern European participants presence.

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Posted on 7 July 20097 July 2009

Frito-Lay makes a webisode about women’s ‘real stories’

As a part of its “Only in a Women’s World” multimedia campaign, launched this March, PepsiCo snacks division Frito Lay will turn a ‘real women story’ to animated webisode.

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Posted on 2 July 200922 November 2009 NewsSocial Media

Who will be the New Face of KFC’s KGC? Online voting will determine

After KFC issued a press release announcing a search for “a new iconic face for the brand’s new Kentucky Grilled Chicken (KGC) the public outcry began.

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Posted on 30 June 200922 November 2009 NewsSocial Media

CoverGirl Queen and Essence.com present Makeover Magic

CoverGirl Queen Collection, owned by Loreal, and Essence.com launched its first ever digital makeover application created for African-American women – Makeover Magic.

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Posted on 22 June 200922 November 2009 NewsSocial Media

Pepsi Raw adds Twitter url on new cans

Pepsi has added a Twitter url on the new cans of Pepsi Raw – sparkling natural cola, encouraging consumers go online and share their opinion on the product in 140 characters or less.

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Posted on 11 June 200921 September 2010 NewsSocial Media

The Fantanas are back

After a three-year hiatus, when the world needs excitement and refreshment more than ever, the Fantanas mythical females – Summer, Isabela and Melody-  have arrived as the new ambassadors of fun.

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Posted on 9 June 200922 November 2009 NewsSocial Media

Nescafe launches an online art contest

Nescafe coffee brand has started in Benelux an online art contest for the best coffe cup design. The users can create their designs at www.nescafe.be, submit finished art works and vote online.

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Posted on 9 June 200922 November 2009 NewsSocial Media

CLIO Awards 2009 Announces the Winners

The 50th Anniversary CLIO Awards, one of the world’s most prestigious international advertising and design competitions, honoring creative excellence and innovation in the industry, today announced the winners in all categories on 15th May.

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Posted on 18 May 200924 January 2013 Design

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