In celebration of the world premiere of Iron Man 2 in Los Angeles, Audi of America, Inc. announced that it is launching a social media competition called «The Tony Stark Innovation Challenge» in support of its prominent presence in the film.
Author: Anna Rudenko
Pepsi announced the latest round of Pepsi Refresh Project Grant recipients, who have been collectively awarded $1.3 million. The Pepsi Refresh Project, a ground-breaking initiative designed to fund good ideas, big and small, that help refresh our world, will award more than $20 million in 2010 to the ideas voted most likely to move our communities forward by the public via online voting.
Honda is going beyond impossible again. Yesterday, April 26, the company released an extended and enhanced version of its ‘Impossible Dream’ ad, which was launched 5 years ago and since then has won many awards. The new spot, developed by the Wieden & Kennedy London agency, reminds of the auto brand’s strapline, ‘The power of dreams.’