Ralph Lauren, one of the most successful fashion designers, celebrated 10 years of innovation by throwing a huge 4D show. It was an unique blend of moden-day visual art and fashion, the 3D projection used the front of Ralph Lauren’s flagship store in New York as a background for an unseen and 100% live action. What we see as the 8-minute video took months of production and cross-disciplinary team of 150 professionals unite their efforts in making the video.
Author: Inna Krivoruchko
These days, November 16 through 20, Absolut Glimmer, a recently unveiled vodka is sponsoring an unprecendented event throughout the major social media popular with Latin Americans.
The show dubbed Escreva com a Luz (‘Light Writing’) runs on Twitter and Facebook every night from 9 till 10 pm. The contest organizers encourage all the consumers to come up with the right words for the light writing.