Endless holiday or How to make money on the New Year All over the world, Christmas and New Year are loved not only by children, but also by businesses. […]
Holiday madness. Christmas and New Year TOP The December sales demonstrated how important it is to keep up with consumer habits. Shopping patterns are actively […]
Shoppers want more technology in stores Consumers have high expectations for tech-enabled retail, something many retailers are lacking. Retail chains are not keeping up […]
«Virtual» health or What kind of experience do patients need? 2023 EY’s Global Consumer Health Survey across six countries found what consumers value most about healthcare. In the […]
Sleep better and stay smarter with these ingredients There is a real boom in the segment of herbs-adaptagens and other herbal ingredients that provide certain physiological […]
POPSOP’s Choice: The Best Collagen Supplements of 2023 Collagen supplements have become popular for skin health, and there is a reason for it. Studies show that […]
Resolution Store: promotion strategies for bars and restaurants in questions and answers In the «Resolution Store» section, we collected successful marketing cases of HoReCa industry enterprises that have passed the […]
«Real Kombucha for Real People» or Kombucha Market Trends We analyze a relatively new, but rapidly gaining popularity, sub-segment of the well-known functional drink with kombucha probiotics […]
AI innovation in food and beverage production We are seeing a real take-off of machine learning platforms. chatGPT and Midjourney predict a cloudless future in […]
«Hot» innovations in the candy market In 2022, confectionery is healthier and candy is spicier. The «sweet revolution» observed before our eyes includes completely […]