French Fanta Builds «Fruit Castles»

In line with its new communication platform «MORE FANTA, LESS SERIOUS», Fanta has recently launched a new limited edition collection in France. It has a light fruity «lemon & elderflower» flavour and is called in French Fanta Château Grokiff.

According to the new company’s concept the limited edition flavours will shift every 6 months.

Château Grokiff is available in French retail as a price 1,34€ for 1,5l bottle and 2,60€ for 6-cans pack (0,33l).

via www.brsa.fr