Think next. This year at FUSE we discover how consumers and businesses alike are settling into this “new normal,” and what we must do as brand strategists and designers to Reclaim the Future and create new opportunities for our brands.
The FUSE community unites brand strategists, designers, creative directors and trend forecasters assembling to explore the meaning of brands in a new world and the role of design and trends in keeping those brands relevant for consumers. Download the Complete 2010 Brochure.
Design & Culture // Brand Identity & Packaging
April 14-16, 2010
Trump International Hotel & Tower // Chicago, Illinois
PROOF: Market Research for Package Design
April 14-15, 2010
PROOF is the only event focused specifically on the role and impact of market research and consumer insights on package design. In predictable and uncertain times rich insight is the PROOF your team needs to unlock and validate new ideas and help shape the evolution and revolution of the brand.
PROOF 2010’s focus is on transforming insights into action to think ahead and accelerate growth by getting back to business.
FUSE: Design & Culture // Brand Identity & Packaging
April 14-16, 2010
FUSE will deliver all the information necessary to define and embrace the new normal. It will prepare you to rise to the challenge of what’s next for your brands and your consumers.
Year after year, the top minds in brand strategy and design assemble at FUSE to exchange innovations and ideas on adapting and inspiring their businesses once again to reach new levels of profitability.
What’s New at FUSE & PROOF in 2010?
- Jim Stengel, Retired Global Marketing Officer, Procter & Gamble shares his experience with Applied Leadership, Amazing Results
- Presentation of the 1st Annual Packaging Awards brought to you by The Dieline and FUSE
- Industry leading corporate practitioners sharing case study presentations, including: Kimberly-Clark, McDonald’s, General Mills, Sherwin Williams, HP, DuPont and more.
- More interactive networking sessions than ever before enabling you to meet your fellow attendees. Plus shared cocktail receptions allow you to network with hundreds of design and branding experts and visionaries.
Save 15% off the standard rates to attend FUSE or PROOF!
Be sure to mention code POPSOP2010 when registering.