Hennessy, one of the most popular cognacs in the world, which pays tribute to visual art and music as well as to mixology with its numerous projects, launched eight-city tour Hennessy Remixed across the USA. For this, the brand has once again teamed up with celebrity model Toccara Jones, one of the Lady Hennessy team, and Hennessy Master Mixologist Jordan Bushell, who are now sharing the history and art of blending with the brand’s fans stateside.

Image: www.wiznation.com

The tour, which was kicked off in February, will visit Atlantic City, Chicago, Cleveland, Dallas, San Francisco, Philadelphia and New York City, where the two brand ambassadors will be connecting with the Hennessy drinkers and teaching them how to make unique cocktails (Citrus, Berry, Ginger and Apple were selected as major profiles) using ingredients from the brand’s rich portfolio—Hennessy V.S being the key component of the blends. They are coming to local Hennessy accounts and distributors, as well as bars and nightclubs and retail venues.

The brand is offering its fans a chance to tap into the the Hennessy Remixed program by winning a trip for two to New York City, which also includes a dinner and mixology session Jones and Bushell. To enter the sweepstakes, consumers are invited to enter on the brand’s Facebook page or do it via text messaging or by mail (read the rules here).

«Hennessy represents a blend of the best the world has to offer; from the blending of the eaux-de-vie and the creation of the barrels to talent, culture and cocktails,» commented Andy Glaser, Senior Vice President Hennessy Business. «Together, Toccara Jones and Jordan Bushell embody a unique blend of talent that we have brought together to connect consumers to our brand through the Hennessy Remixed program, right in their hometowns.»