Previous Intel-inspired Ultrabook initiatives included such brisk projects as ‘The Beauty Inside’ and ‘Pop-up theatre’. Now Intel launches a competition called ‘Four Stories’ for those indifferent to cinematograph and traveling as well as to technology. The Ultrabook maker offers people to write a script for a ten-minute short film set in a chic W Hotel, featuring an Ultrabook as a key character in the script. 

“Hotels and travel have been the inspiration for some of cinema’s most enduring films” reads the official announcement.  “From Fellini to Truffaut, fromGrand Hotel to Lost in Translation, the impulse to create in foreign lands has excited filmmakers for decades. Now it’s your chance to create a story with some of today’s most exciting filmmakers, at some of the most beautiful W Hotels in the world.”

The script must feature an Ultrabook as a central component to the story to celebrate mobility, power and creativeness, as well as the power of human relationships.

Film director Roman Coppola and a panel of judges will chose three screenplays that will be produced by Roman’s filmmaking company, The Directors Bureau, at one of four W Hotels destinations worldwide (Maldives, Doha, MexicoCity, or Washington D.C.). Coppola will make the fourth film to complete the series.

The films will premiere at red carpet events in select W Hotels destinations worldwide and be distributed online. Intel is currently working with designers and artists to create interactive Ultrabook installations that will feature in six W Hotels around the world.

Full competition rules can be found here and participants can submit their screenplay here.