The USA is now all in March Madness, annual tournament featuring 65 college basketball teams. The event is coming to the finish, and on April 3 the winners will be selected. Renowned NBA stars of basketball came around to recollect the time when they played in a university team and started building their carrier. Nike helped them by creating a simple campaign called Bleed Your Colors.

The stars (Rajon Rondo, Johnny Flynn, Zach Randolph, Ty Lawson, Brandon Roy, Gerald Henderson) are displaying the colours of their uniform in college teams and doing this they pay a tribute to the memory of their first steps in sport career. The stills are made by photographer Matthew Welch, and they also promote the new line of brand’s jackets N98. To find more about Nike’s sportswear collections, visit its official website or Facebook fan page.