Like other automakers such as Lexus and Seat promoting their 2013 hits, Nissan North America is also doing its best to advertise its 2013 Altima. The company  has launched a new social campaign dubbed ‘Nissan Innovation Garage,’ inviting everyone to share their innovative ideas with others. 

Photo: Nissan Innovation Garage web site, clickable

Users are invited to visit http://nissaninnovationgarage.com, register and submit their great idea for the chance to win a $50,000 grant and a an all-new Nissan Altima. After the registration, users can click on Facebook Connect and watch a film about themselves.

The web site features the Garage Gallery with all ideas submitted. A panel of judges select the best ideas and help them unleash on Kickstarter, a social platform for raising funds. The winning idea that collects the most viewer votes also takes home “the most innovative Nissan Altima ever”. The idear must be submitted until October 12.

The project is a part of the 2013 Altima promotion. The fifth-generation Altima was revamped to feature innovations like NASA-inspired ‘zero-gravity’ front seats and leading in segment fuel economy.