The Unliever company decided to add another to varieties to the Knorr Polish line of famous instant soups and has presented beetroot soup with apples and red borsch with mushrooms, greatly favoured in the country. To make the whole campaign fresher, the company has also introduced some changes to its soup range.
The company has improved the recipes of pea and beans Knorr soups as well as devised new packaging for the line. The upcoming packs will have cooking recommendations on the best using of the brand’s products, which are supposed to help in making delicious dishes. This year Unliever is planning to launch just these two products, and will not expend the line with anything else as for now.
The company has also informed that this year most of its products in Poland like Borsch, Borsch White and Sour Soup will have a discount of more than 10% compared to previous years. The company is definitely aimed at attracting more and more customers before the Christmas season starts and becoming the main feature of the festive menu.