Hershey’s Bliss Chocolates kicked off Breast Cancer Awareness Month as the presenting sponsor of the seventh annual YSC Tour de Pink—a four-day, 220-mile bike ride benefiting Young Survival Coalition (YSC). On October 1, more than 200 breast cancer survivors and supporters began pedaling from Hershey, Pennsylvania, to New York City, raising funds and awareness for YSC—the premier international organization dedicated to the critical issues unique to young women and breast cancer.

The Hershey Center for Health and Nutrition® (HCHN) joined with the American Dietetic Association (ADA) to unveil Moderation Nation™, a new national program which kicks off by providing complimentary visits with ADA member registered dietitians to consumers, age 18 or over. Moderation Nation seeks to educate people on how to achieve balance in their lives through moderation, both in nutrition and physical activity.

Mars Chocolate North America is hosting a Dove® Chocolate Football Party in Times Square, New York City today, on September 13, to commemorate the opening of the NFL Season on the first Monday Night Football game of the year. The event will showcase new ways for fans and non-fans alike to enjoy the football season by inviting women to make his football time her «me time» with silky smooth Dove Chocolate. The event will be co-hosted by Holly Robinson Peete, actress, philanthropist and wife of former NFL quarterback Rodney Peete.