Guinness, the flagship brand of Diageo, has expanded its “Bring it to Life” campaign by introducing a virtual game, created in partnering with Google Earth. It gives the beer’s fans a great opportunity to create a world on a planet where no life exists yet.
Facebook will help brands promote themselves on the social networking website. It has announced setting up a directory of consultants, who will render practical support to companies in their creating pages on Facebook. The group will include 14 professionals with a strong track record of developing various applications.