The SabMiller company commissioned Draftfcb Moscow with a task to create an ad spot for its Velkopopovicky Kozel brand for the Russian auditory. The video, featuring bottles with a new image of the goat (Kozel), the emblem of the beer brand, has a tagline saying “The same Kozel, different position”.
SABMiller
Anthem Worldwide, a Schawk (NYSE:SGK) Strategic Design Company, whose integrated global network provides innovative solutions to articulate, unify and manage brand impact to create compelling and consistent brand experiences, announced the recent release of its new label design for international beer brand Grolsch that integrates ‘The Mark’, a new symbol derived from the Grolsch logo.