The energy drink Wild Dragon by Macro Group comes to the British market following the success in the United States.

This product is positioned by manufacturer as an upmarket, high-quality drink for more sophisticated consumers. This year it won an award at the Superior Taste Awards held by the International Taste and Quality Institute.

The brand launched a global ad campaign with the slogan «Be wild«. It was created by Merlin Bronques — the nightlife photographer from New York.

via FoodBev.com