YouTube offers its global audience a unique opportunity to see the large-scale events live even if they can’t be there in person. Last year, the video-sharing website invited people from all over the globe to see the royal wedding ceremony straight from Westminster Abbey and watch the ritual of the Hajj on November 5 in Mecca to name but a few. The service is going to bring every major occasion online for those who can’t be there. Now, YouTube is streaming fashion shows live from the runaway of Mercedes-Benz Fashion Week (February 9-16), and is going to make this winter hot by showing its audience what will be going on at Brazil’s Carnival from February 16 to 21.  

Photo: The header of Orkut Ao Vivo page, www.orkut.com.br

Arguably the most popular annual street festival, which will hit Brazil this week, will be streamed on the Carnival YouTube Channel, and the whole world will be able to experience “the sights, sounds and energy of Brazilian Carnival directly from the streets of Salvador,” one of the top destination of this event. The festivities will be also covered on Google’s social channels, Google+ and Orkut, enabling people from all around the globe to get in the middle of the hilarious festive activities without flying there.

Users will be able know only to watch the grandiose festival, but also to interact with some bands, which came to the city to perform (by sending them questions via Google+ and Orkut), as well as chat with others who watch the festivities live on YouTube (they will use the integrated map to find people). “You’ll have access to everything from a live transmission of the streetfest to videos of bands who have traveled to Salvador to host the party,” says Flavia Simon, head of consumer marketing, Brazil, in the post on the official YouTube blog. “You’ll also be able to watch celebrity interviews running live throughout the week on the AoVivo (live) Google+ Page and transmitted simultaneously on YouTube and Orkut.”