Yesterday Absolut Vodka unveiled the results of its creative collaboration with Krink, an award-winning New York based artist, and Exit magazine. Krink was commissioned by the global vodka brand to create individual custom designed Absolut limited edition bottles. Each of the 70cl bottle should be customized in a unique way. So far, the artist has finished working on 15 of them and added his signature in KRINK ink, in striking black, silver and white.

Commenting on his work, the artist said: «The shape of the Absolut bottle is a design classic; I wanted to treat it as a sculpture. The bottle shape is iconic enough to represent their brand without showing their logo. The interaction between the drips and the bottle bring two iconic elements together, one helping the other.»

Stephen Toner, Editor of Exit Magazine, who represents a party of the creative collaboration charged with showcasing this project, commented: “Exit’s relationship with Absolut spans the past decade. Both share a unique vision of imaginative partnerships with artists and groundbreaking projects. This Autumn/Winter issue we commissioned one of Exit’s favourite street artists, Krink, to bring his creative ideas to life and make the present exceptional with his own interpretation of the Absolut limited edition bottle.”

The process of creation of Absolut limited edition bottle design is shown in the following videos.