This February, Absolut Vodka gives cocktail connoisseurs everywhere a new reason to drink exceptionally. The eleventh unique flavor in the Absolut portfolio, Absolut Berri Açai is an on-trend blend of açai, blueberry and pomegranate with an elegant focused berry aroma; a pure, vital and slightly juicy taste; and a smooth expressive, fresh and berry finish. The new spirit is now available at bars, restaurants and retailers nationwide.
«At Absolut, we seek creativity and innovation in everything we do — in our collaborations, our marketing and most importantly, in our products. As such, we are thrilled to introduce Absolut Berri Açai to the market and look forward to watching bartenders and consumers alike enjoy the unique mixability and taste Absolut Berri Açai will bring to each cocktail,» said Ian Crystal, Brand Director, Absolut Vodka.
Featuring a tangy and ripe berry-flavor that’s smooth and fresh with a natural sweetness, Absolut Berri Açai draws upon the characters of three of today’s most popular berry flavors – açai, blueberry and pomegranate. Like all Absolut flavors, it creates exceptional cocktails when combined with anything from juices and sodas to muddled fruit and champagne. Similar to its predecessors, Absolut Berri Açai made from all-natural ingredients, and contains no sugar and no added preservatives.
Absolut introduced Absolut Peppar (1986) and Absolut Citron (1988) at a time when no other brands thought of flavored vodka, and single handedly helped propel two highly popular cocktails into the consumer psyche – the Bloody Mary and the Cosmopolitan. Here are the other varieties Absolut Peppar, Absolut Citron, Absolut Kurant, Absolut Mandrin, Absolut Vanilia, Absolut Raspberri, Absolut Apeach , Absolut Ruby Red, Absolut Pears, Absolut Mango and Absolut Flavor Of The Tropics.
