adidas Originals München SS2012 Collection Got Its ‘Leploop’ Song

Sneakers, technology and music are a perfect hit, as iconic footwear brands adidas and Nike have already proved with a series of related projects, and each new effort of this kind receives a warm welcome from international public. To celebrate the 40th anniversary of its München style, which was first revealed in the SS 1972 season, adidas Originals has teamed up with renowned sound engineer LuckyBeard to launch a the München ‘Leploop’ campaign, which included presentation of a range of new colorways of the sneaker made of premium suede and leather, as well as a new original sound mix.

Photo: adidas Originals München SS2012 Collection, www.kicksonfire.com

The new sneaker line pays tribute to the iconic three-stripes style and comes in several colorful versions as part of adidas Archive collection and inspired by Olympic circles as a nod to the upcoming London Olympics 2012 (in 1972, the Games were held in Munich). The line, based on the original look of the shoe, which was designed for indoor games but turned to be extremely popular in the streets as well in England of the early ’80s, hits the adidas Originals stores and retailers’ venues in February.

Photo: adidas Originals München SS2012 Collection with the ‘Leploop’ device, www.nazzilla.com

To present the collection with a twist, the brand collaborated with LuckyBeard, who used the “one-of-a kind analog synthesizer, sequencer and drum-machine” Leploop, designed by Peppo Lasagna and Tonylight. The weird groove-box can make a range of sounds and beats—for the project, adidas ordered a custom version of the instrument, which featured the blue logo of the brand and the ‘all originals’ slogan. Using it, the producer created and recorded a sound track, which can be heard here.