Due to the hugely positive feedback on its Vanilla variant, a limited-edition product originally, LittlePod launches the Vanilla Beer as permanent addition to the company’s portfolio.

LittlePod Vanilla Beer is a traditional dark ale infused with honey and vanilla to give a smooth and not overly sweet flavour that goes perfectly with a wide range of food.

Aesop, the brand storytelling agency, has crafted packaging for the brand with a suitably natural feel that reflected the beer’s innate specialness.

Aesop executive creative director Martin Grimer says: “The packaging for LittlePod Vanilla Beer shows a real lightness of touch and intuitive understanding of the brand story. We have a great deal of experience in packaging at Aesop and Harriet Beesley, the designer responsible, has done us proud.”

The 6 per cent ABV beer is handcrafted in Devon by Hunter’s Brewery and wholesaled by Cotswold Fayre.

Photo: LittlePod’s Vanilla beer with packaging by Aesop