Barneys Partners with Food Network, Cooking Channel and illycaffe for a ‘Foodie Holiday’

Barneys New York, a luxury specialty retailer, announced its upcoming national holiday campaign «Have a Foodie Holiday,» Barneys’ celebration of foodie culture. Barneys, in partnership with Food Network, Cooking Channel, and illycaffe, will kick off the holiday season with the unveiling of the Madison Avenue flagship’s windows on November 16.

Inspired by the passion and creativity of foodie culture, the displays at the Madison Avenue flagship will feature caricatures of famous chefs—a virtual pantheon of celebrity culinary icons. Also on display will be paintings by students from The East Harlem School who were asked to portray their favorite chef. The artworks will be for sale with 100 percent of the proceeds benefiting the school.

Barneys’ flagship stores in Beverly Hills, Chicago, Seattle, Boston, San Francisco, Dallas, Las Vegas, and Scottsdale will also join in the Foodie Holiday celebration, decking the halls with giant wreaths and garlands made from vintage cookware, iconic illycaffe imagery, and incorporating portraits and references to national as well as local celebrity chefs.

In addition, Barneys also announced the following holiday details—some of them are below):

—Barneys’ holiday catalogue will feature the work of two famous photographers, Magnus Unnar and Nobuyoshi Araki.

—Barneys.com will present original content during the holidays including an enhanced digital version of the holiday catalogue and special videos.

—Barneys New York’s philanthropic efforts for «Have a Foodie Holiday» will benefit the Food Bank For New York City, one of the country’s largest food banks. In addition to its own contribution, the retailer has enlisted many of its designers to make donations to organization.

—illy’s revolutionary new X1 iperEspresso machine will be featured in the Barneys holiday catalogue, available in select stores and on Barneys.com.