Crystal Light and Sheryl Crow Arrange a Benefit Concert on World Water Day

Crystal Light (Kraft Foods) is offering fans an exclusive World Water Day Celebration Concert featuring Sheryl Crow in New York on March 22 to help support the Conservancy’s work to maintain freshwater resources around the U.S. 100 percent of the ticket price will go to The Nature Conservancy.

The Nature Conservancy is a worldwide leader in freshwater protection, investing in more than 600 priority river and lake projects over the past 60 years, including hundreds of projects across the U.S. World Water Day. Tickets available at www.ticketmaster.com.

Even if they can’t attend the concert, consumers can still help support The Nature Conservancy by buying Crystal Light on World Water Day when Crystal Light will give to The Nature Conservancy 100 percent of the net profits from Crystal Light powered drink mix products sold that day – no less than $350,000 and up to $750,000.

Visit @CrystalLight on Twitter or become a fan on Facebook at www.Facebook.com/CrystalLight.

www.popsop.com