Diesel: Be Stupid and Win Stupid

Diesel is arranging national FACES OF STUPID contest! It’s designed for those who want to try and do something stupid that will end up changing their life. People all over the US have the chance to win their choice of once-in-a-lifetime adventures by simply visiting their local participating Diesel store and taking their best STUPID photo.

The winners will get an opportunity to

1. Swim with sharks off South Africa
2. Ride a motorcycle across Europe
3. Fly in zero gravity in Las Vegas
4. Take a train through Mongolia
5. Cut a record in Jamaica

The term of the contest begins on April 19, 2010 and ends on May 24. During the term, there will be four weekly rounds (details are here). To take part in the contest you need:

1. Pick up your BE STUPID sticker from any participating Diesel store.

2. Slap the sticker on your forehead and use your phone or camera to snap a photo with the sticker clearly visible. (Have fun with it!)

3. E-mail the photo to BESTUPID@DIESELCONTEST.COM from your PDA or any computer.

4. You’ll receive an auto-reply with a simple entry form. Fill it out, share your most inspiringly STUPID story and you’ll be entered to win.