Guinness is sure that if you are bold and brave, you can get whatever you want. The new commercial from the brand is supporting this opinion. Recently the global beer producer has changed the tagline of its ads —“Bring It To Life” replaced “Good Things Come To Those Who Wait”. Apparently, the new spot belongs to the portfolio of the new campaign.
And now a few words about the plot: a bartender slides down a fresh glass of Guinness beer, which gets out of the bar and starts its smooth sliding through city streets and offices. At last the pints gets into the hands of a bold employee who is negotiating his team’s salary with his new boss.