LG Mobile Phones announced that award-winning actress Jane Lynch is bringing her iconic humor and unique talent to the LG Text Ed program, a comprehensive educational campaign for parents that addresses teen mobile phone misuse, and provides moms and dads with valuable resources so they can teach responsible phone use to their children.
As the star of the five videos, Lynch tackles issues such as sexting, texting while driving, mobile bullying, and other questionable teen behaviors. At the end of each video, Lynch directs parents to LGTextEd.com where they can find professional advice and guidance to help promote safe and responsible usage among their text- and tech-savvy families. LG hopes the videos will inspire parents to face the facts about their teen’s sometimes risky and unacceptable mobile phone habits.
In the videos, Lynch plays the role of a newly reformed «text offender» who was a self-professed texting fiend regularly engaged in mobile harassment, text rage, and other irresponsible behaviors. Lynch is busted by the police for texting while driving, and as part of her sentence, undergoes mobile rehab. Lynch re-enters society with a new-found zeal to help spread the word and LG enlists her to educate a group of uninformed parents about teen mobile misuse through a series of community service classes.
Each video encourages parents to «face the facts» and «send the message» to their children that risky mobile phone behavior is unacceptable and can even be dangerous. The five videos will be rolled out over the next few months.
The LG Text Ed program, which was launched earlier this year, offers parents a number of articles, tips, videos, and other content so they can educate themselves on the dangers of mobile phone misuse, employ strategies to help protect their children from potential problems, and discover how they might be modeling their children’s mobile phone behavior. Other LG Text Ed Advisory Council members include best-selling author Rosalind Wiseman, Dr. Charles Sophy, Medical Director for the Los Angeles County Department of Children and Family Services, and Dr. Joel Haber, a clinical psychologist and bully coach.