Smirnoff® outshines the summer sun with the launch of two new flavors — Mango and Peach in bottles designed by Landor. The agency has also revamped the overall look of  a classic Smirnoff No. 21 and the whole Flavoured range.

Adding to the brand’s robust line of flavored vodkas, Smirnoff Mango and Smirnoff Peach bring an enticing zest to all spirit occasions.  Using a succulent hybrid of ripe peach flavor and the Vodka, triple distilled and ten times filtered, Smirnoff Peach delivers the ultimate smooth experience.  Not to be outdone, Smirnoff Mango infuses the Vodka with a refreshing burst of savory mango taste for an island twist to any cocktail.

The new varieties are available nationwide at local retailers and sold in 50mL, 375mL, 750mL, 1L and 1.75L sizes (the suggested retail price being $16.99 per 750mL bottle).

The redesigned packaging graphics encompasses the revamped Smirnoff Regal Eagle logo on a silver grey background instead of a classic ‘spike illustration» and is aligned with the individualism of the brand. The second new feature about the bottle itself is the embossed signatures of Smirnoff (in Russian) and the producer Ste Pierre Smirnoff Fls, as well as the embossed crown.