Yesterday, March 31, Levi’s relaunched its British flagship store, and to support the event it brought posters to the London underground stations. The store was first opened on Regent Street 16 years ago, and now the store’s interiors are designed in the style of Wild West times to tie the atmosphere with the brand’s heritage. It has Victorian brickwork, various industrial casings and factory furnishings, taken from the Levi’s factories.