MINI, an auto brand with British roots, is unveiling its latest incarnation that marks a profound change in the car’s appearance and technology.
BMW is closing its the BMW Guggenheim Lab urban-centric initiative with a summarizing exhibition.
The range of branded goods that includes apparel, toys, bicycles, bags, luggage, and other lifestyle accessories, is now broadened with a collection of five sophisticated sporty watches.
MINI is exploring the new facet of “non-normality” in the new effort which invites the GB audience to trade their creative ideas for a chance to get a new MINI car.
For the project, the Dutch artist has studied the evolution of the most commonly used cross-border language, English, as its classic daily form has been profoundly influenced by countless dialects and new forms of communication across the globe.
MINI is launching a new photography and design competition, now inviting creative minds from across the globe to turn on the lights.
The brand has sources the pictures of some odd Mini-inspired inventions created by fans and also filmed a video asking to find the anonymous authors of those pieces.
The article explores the latest examples of how brands use the nomad style to deliver professional insight, art inspiration and social life knowledge to masses.