For the project, the Dutch artist has studied the evolution of the most commonly used cross-border language, English, as its classic daily form has been profoundly influenced by countless dialects and new forms of communication across the globe.
MINI is launching a new photography and design competition, now inviting creative minds from across the globe to turn on the lights.
The brand has sources the pictures of some odd Mini-inspired inventions created by fans and also filmed a video asking to find the anonymous authors of those pieces.
The article explores the latest examples of how brands use the nomad style to deliver professional insight, art inspiration and social life knowledge to masses.
BMW and Independent Collectors, a community dedicated to modern collectors of contemporary art, have launched a blog to accompany the latest edition of “BMW Art Guide by Independent Collectors.”
To complement its two-year activity, BMW Guggenheim Lab has released a comprehensive guide across the most prominent urban trends, which have been explored and discussed during its three past stops in NYC, Berlin and Mumbai.
BMW i is rolling out a marketing effort centered on its pioneering spirit and passion for sustainability, innovation and the ability to shape the future of mobility.
Letters cause pain, literally—that’s the message behind MINI’s latest activation aiming to raise awareness about the threats of texting while driving. The auto brand collaborated with Publicis México to launch the “Words Can Hurt” campaign that included “injured” letter sculptures installed around Mexico City, prints, as well as a special application “'The Word Blocker” that turns off sound alerts on the users' phones when they are driving.