McDonald's Has Launched a New Platform to Emphasize Its Shift to Healthier Menu
McDonald’s continues the total revamp of its restaurants globally. In the UK, the company has already transformed its venues and menu options and has just launched
16 May 2012
McDonald's Germany Will Produce Its First Crowdsourced Burger
McDonald’s celebrates its 40th anniversary in Germany by creating its first crowdsourced burger.
8 May 2012
McDonald's Promoting 'Great Tastes of America' in the UK
McDonald’s has launched a new campaign promoting its burgers in the UK. The four-week 'Great Tastes of America' campaign by Leo Burnett
2 May 2012
McDonald's Released the 2012 Global Best of Green Report, Celebrating Its Environmental Efforts in 8 Fields
McDonald's, which is often blamed for promoting unhealthy meal choices, is doing its best clearing its image by improving food standards and...
19 April 2012
McDonald's Launching the Champions of Play Program for Kids
McDonald's, the official restaurant of the Olympic Games, is celebrating 100-days-out from the Games with a roll out of its Champions of Play program announced in the beginning of 2012. Created for 6—14 years old kids, the...
18 April 2012
Wendy's Has Unveiled the New Slogan
Wendy’s has launched a new ad that is promoting its Spicy Chicken Guacamole Club and unveilng its new tagline: 'Now that's better'..
6 April 2012
Burger King Has Launched a Star-studded Ad Campaign Promoting Its New Healthier Menu
Burger King has announced a big revamp of its menu...
3 April 2012
McDonald's Wants Fans to Go #Shamrocking
McDonald's kicked off a new Twitter initiative, #Shamrocking right before St. Patrick’s Day. The fast food company has recently failed its #McDStories campaign which was aimed to encourage users to...
15 March 2012
McDonald's Kicks Off Its Kids-targeting Happy Meal Campaign
McDonald's USA is rolling out a new national Happy Meal campaign this week in which kids will be taught nutrition information in a fun way.
6 March 2012
McDonald’s Is to Roll out a New Ad Campaign in China
To expand in the one of the world's fastest-growing consumer markets, McDonald's Corp. is intended to increase the number of franchised stores in China. To underline its high quality and service, the fast food chain will launch a summer ad campaign. ...
1 March 2012
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