Airbnb—a community hospitality provider—has collaborated with four design studios—Studioilse, Jasper Morrison, Patternity, and Raw Edges—for smart contemporary house designs for the upcoming London Design Festival. The event that is centered on the «new way of living» theme—it will reveal fresh takes on affordable yet stylish pop-up houses. The concepts will be on display in Trafalgar Square from September 13-21 during the Festival

SKYY Vodka is rolling out a new marketing campaign, West of Expected, that «rethinks and upgrades the perfect». The new effort, developed by San Francisco-based agency Venables Bell & Partners, is centered around the idea that nightlife conventions should be rethought with a fresh and bold voice. Transformation and challenging conventions is in the brand’s DNA, but with this SKYY always tries to avoid boring, mentoring approaches—these two distinctive features are reflected in the new effort.

Cadbury Australia has teamed up with Red Agency to introduce a new take on how to harness social media data. On June 19-24, the chocolate company installed the special kiosk, Joy Generator, at different venues across Sydney that encouraged passers-by to log in their Facebook profiles and get a Cadbury Dairy Milk chocolate product that perfectly matched with their personality.

Domino’s Pizzas Australia is launching a new promotion, Pizza Mogul, allowing everyone to become a millionaire by starting their own business on the brand’s platform. The consumers are invited to create their own pizza recipe, name, share it across the social media channels, and eventually sell it. The more popular the pizza variety is among other consumers, the more the creator will earn.

McDonald’s recreates the best moments of the ongoing World Cup tournament just in case you’ve missed the matches or want to revive key points of the games. The fast food giant, which is one of the major sponsors of the event, has launched a series of super short animated spots that feature golden french fries, the brand’s signature product, that comes as football players on the pitch.

Nescafé has revamped its visual identity, that starts an era of a “unified, global look and feel” across all 180 countries where the popular instant coffee product is sold. This is the first time in the brand’s 75-year history that it develops a cohesive visual approach for every product across all the markets—the updates appear under the “It all starts with a Nescafé” slogan.

Veuve Clicquot and 5.5 design studio have collaborated for a series of accessories that are inspired by the brand’s life philosophy and visual tradition. The new line called “The Mail Collection” continues the brand and agency fruitful collaboration that started back in 2008 with the Champagne Cellar and continued with various visual representation of products and packaging.