Nescafé held a creative contest for all residents of South Africa encouraging them to write some lines for a suggested set of pictures. To participate in the competition, the entrants had to register onto the Nestlé Community Passport, log on with his or her account details and write the most suitable, humorous and somewhat provoking words for the illustrations.
The competition was open from August 8 till November 30, and now the Nescafé judges are deciding, who became the winners. The author who was the most creative with their short texts will see his or her texts in cartoons turned into an animation with voice over and will get a box with Nescafé products. The cartoons are planned to be distributed electronically and are going to become a real hit. Two runner-ups will receive the boxes as well.
