Products for physical and emotional well-being In the post-Covid era consumers are taking a more holistic approach to health. We are now seeing a […]
Drink cactus: cactus water is the main trend in the plant-based drinks market Balancing your H2O intake is the number one priority when it comes to managing your health. And if […]
«Real Kombucha for Real People» or Kombucha Market Trends We analyze a relatively new, but rapidly gaining popularity, sub-segment of the well-known functional drink with kombucha probiotics […]
The market for functional hangover drinks. Part II Functional hangover drinks have been on the market for almost a quarter of a century. In the first […]
The market for functional hangover drinks. Part I It has long been known that the best way to prevent a hangover is to drink alcohol in […]
Korean functionality drinks Now days consumers want drinks that do more than quench their thirst. When it comes to energy-boosting and […]
IRI’s 2021 Most Popular Food & Beverage Newest Rankings Dominated by Sodas IRI’s 2021 Most Popular Food & Beverage Newest Rankings Dominated by Sodas The Chicago-based analytics company, which has […]
Weekly Package Design News Roundup: January 28 — February 1 This week has been very fruitful in terms of package design projects released by some leading UK and US studios. Continue reading →
McLean Design Creates New GNC Beverages, Monday Collective Designs Rumble McLean Design has helped Shadow Beverages introduce GNC drinks to a wider mainstream audience in the U.S. with an updated package design system and proprietary bottle shape. The new line spans sports drinks, nutritional waters and protein beverages. Continue reading →
Pearlfisher Designs New Health and Wellness Drink Oat Works in the US Pearlfisher has created the brand strategy, tone of voice, brand identity and packaging design for Oat Works, a new functional oat based drink from the US-based company Wellness Works. Continue reading →