Brands are looking for new trends and channels for the native provision of content, fitting into everyday life […]
trends
Continuing its «Futures» series of thought-provoking trend forecasts, the branding agency Dragon Rouge has conducted a study on urban space and the future of build environments in the UK. Together with Travis Perkins, a British builders’ merchant and home improvement retailer, they have identified six continuous forces that will shape digital and physical environment by 2030.
The global IT corporation Microsoft has conducted a new survey of 13,200 users aged 16-64 years old from 13 countries —Brazil, Canada, China, France, Germany, Italy, the Netherlands, Russia, Spain, Sweden, the UAE, the UK and the US—to find out to what extent digital technology changes their life. The findings from the study «Digital Trends 2015» has been grouped into three categories, as follows: trends, the «Performers,» and the «Explorers.»
Trends, trends, trends… With the new 2015 year on the doorstep, all marketing experts make their forecasts on what people would watch, do, eat, wear, etc. The London-based trends and insights agency SBC Partners, part of Havas Media Group, has shared some views on the future of dining, fashion, retail, home, travelling, lifestyle, and more.