latest in alcohol drinks

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  Beck's beer redefines Edison's phonograph with a first-ever playable bottle

  Design  Jun 17, 2013

  The music bottle can be played on a specially-built device based on Thomas Edison's original phonograph.

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  Russian Standard Vodka Will Give (Sober) Entrepreneurs Many “Incredible Pursuits”

  Marketing  Jun 14, 2013

  Russian Standard Vodka is launching a summer competition for aspiring entrepreneurs in the U.S. with a chance to win a small but nice cash prize of $10,000—something a vodka brand is rarely expected to do.

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  Smirnoff Vodka Partners with Neurotechnology Experts to Turn Brainwaves into Music

  Technology  Jun 4, 2013

  Smirnoff presents a revolutionary project, Mindtunes, that marks a new level of relationship between music and people.

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  Heineken “Dropping” Men into Unexpected Settings in the New U.S. Campaign

  Advertising  Jun 3, 2013

  Heineken’s new effort aims to inspire men to become explorers, not just tourists.

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  Beefeater Gin Crowdsources the Design for the 2014 Beefeater 24 Limited Edition Pack in the UK

  Design  May 29, 2013

  Beefeater Gin is inviting emerging illustrators from the UK to write a new chapter in the brand’s visual history of Beefeater 24.

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  Luksusowa Teaches How to Be a Real Man in Its Hilarious Digital "Guide to Manliness"

  Marketing  May 28, 2013

  Potato vodka brand Luksusowa launched an online guide of true manliness behavior on its global brand website.

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  The Glenlivet Alpha Limited Edition Invites to "Unlock the Mystery of Flavour"

  Design  May 15, 2013

  The Chivas Brothers-owned single malt whisky brand The Glenlivet has collaborated with the London-based design expert Nude Brand Creation to develop the concept, naming and packaging for a new blend that shares no details about the cask, taste or age statement.

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  Beefeater and Coley Porter Bell Have Crafted a Brand New Gin Proposition—the Exceptional Burrough’s Reserve

  Design  May 10, 2013

  Spain and the UK will be the first markets to see the rollout of the new gin produced by Chivas Brothers under the Beefeater Burrough’s Reserve brand name.