Casa Rex Combines Vodka with Music Introducing a Special Edition SKYY Vodka Pack with the Headphones in Brazil
Casa Rex, a multi-awarded international design consultancy with offices in São Paulo and London, has created a special limited edition packaging design for SKYY Vodka, which is produced locally...
2 February 2012
C by Courvoisier: a New Experience for Cognac Connoisseurs
Courvoisier, the cognac house of Beam Inc., has added a new cognac, C by Courvoisier to its portfolio. C by Courvoisier is promoted as “full of attitude, boasting a daring, intense flavor profile that stands out from the crowd and showcases a new side of...
2 February 2012
Heineken Valentine’s Day Serenade: Invite Your FB Friend on a Dade with a Personalized Song
Can there be a more romantic gift forValentine’s Day than a serenade? Probably, not. Looking back at PUMA’s digital card presented back in 2010, Heineken has launched
2 February 2012
Heineken USA Launches Black History Month Art Contest
Heineken USA is going to celebrate Black History Month with a creative twist—the alcohol brand is inviting its loyal fans to take part in its Black History Month Art competition for a chance to get their pieces showcased as part the brand’s themed marketing campaign, which...
24 January 2012
Starbucks Will Sell Wine and Beer in Some of Its Stores
According to Starbucks’ polls, its customers wanted to relax more, so the Coffee Company announced on January 23 that it plans to bring wine, beer and premium food offerings to a handful of locations in Atlanta, Southern California and in the Chicago area by the end of this...
24 January 2012
Bacardi Is to Celebrate Its 150th Anniversary All Year Long
Bacardi Limited has announced the 2012 to be its most innovative year since the creation of its famous rum in 1862.
19 January 2012
Euro RSCG and Carlsberg Wish Singaporeans Good Fortune for 2012
In celebration of the year of the Water Dragon, Euro RSCG Singapore and Carlsberg have launched a new integrated campaign, ‘Fortune flows with Carlsberg.’
17 January 2012
Beefeater Invites Consumers to Redesign Its Classic Bottle for a Special Edition
For the launch of a unique special edition of Beefeater London Dry Gin in Sweden, Beefeater invites the Swedish consumers to show off their creativity and love for London by entering a cocktail and design competition for the new Beefeater bottle.
10 January 2012
Bombay Sapphire Has Teamed up with Barking Irons to Create a Bar Bag
Alcohol drinks manufacturers always strive to provide its consumers not only with drinks, but also with an...
9 January 2012
ABSOLUT Gräpevine Launches in the USA
The ABSOLUT Vodka portfolio has been extended with a new flavoured variety, ABSOLUT Gräpevine, which comes as another taste experiment of the brand and offers yet more opportunities to bartenders who use the brand’s infused vodkas to create their diverse cocktails. The new...
5 January 2012
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